Font

This film opening requires a very specific style of font for the title and the credits at the beginning detailing the actors and post-production distribution. When researching different font styles that are iconic for the Sci-Fi/Thriller genre, we evaluated the promotional poster for the film '28 Days Later', and even, to some extent, 'Shaun of the Dead':

The capital letters in a harsh sans-serif font create a threatening atmosphere and the seemingly scratched-out detailing on the letters is very important in both of these posters as they immediately allude to animalistic characteristics and violence. We used the free font website dafont.com to find a similar style of lettering that we could use for our title 'Cold Blood' and the credits which run throughout our film opening. Eventually, we decided on this font style:

This has a very similar feel to the two fonts above, with the scratched-out details creating a sense of danger and suspense which is very in keeping with our chosen genre. In the film opening itself, we decided to change the colour of the font to white, similar to the text above. We made this decision because as a result of the filters on the film opening, the colour scheme is very dark. This means that were we to use a black font, parts of the lettering could be illegible. We also chose to place the title in white on a black screen at the end of the film opening so that it really stands out and looks very threatening.